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About us

It started with a jacket. A windbreaker, really — the kind of piece you'd want to wear walking off the 18th and into whatever comes next. We named it the Yyteri, after a beach on the west coast of Finland that knows a thing or two about wind.

The jacket led to a polo. The polo led to a cap. Before long there was a club — bearly, but a club.

We make golf apparel for people who care about their game and don't take everything else too seriously. Considered fabrics. Clean fits. The details you notice on the second look.

Based in Finland. Shipping wherever you need.

Golf is better when you stop trying so hard. Welcome to the club.